PREMIUM Finishers website
Dear PREMIUM students,
Congratulations on the completion of your PREMIUM projects and journeys, and thank you all for another great year of PREMIUM. We hope all the valuable lessons you learned, the useful knowledge you gained, and all the skills you (further) developed, serve you well in all your future endeavors.
Kind regards,
PREMIUM Central Management Team
The PREMIUM programme is yearly concluded with an official closing meeting between students and clients, during which each team presents their project outcomes to their client. Next to that, we celebrate the closing of the programme with a festive Closing event, aimed at community building, celebrating team successes and festively bringing PREMIUM to a close. By means of this page, we want to further highlight our students’ achievements.
Below, you can find an overview of each team’s outcome by means of a video pitch they had to present to the PREMIUM community during the Closing Event.
The 2024-2025 PREMIUM project teams
aixigo
Project Aim: Design a comprehensive, cross-departmental onboarding programme that efficiently integrates new hires into aixigo, catering to their diverse roles and backgrounds.

Amstel Gold Race
Project Aim: Research the economic and societal impact of the Amstel Gold Race on the region, assessing both direct effects during the event weekend and indirect benefits throughout the year, while also exploring local residents’ perceptions and potential strategies for enhancing community pride in hosting the race.

Belden
Project Aim: Develop a comprehensive and sustainable strategy to increase Belden’s visibility among European students, create a robust internship programme that aligns with long-term talent acquisition goals, and explore digital marketing and university partnerships to attract high-caliber interns and convert them into long-term employees.

Bleen
Project Aim: Develop three new sustainability workshops for Bleen Consulting, focusing on content creation, marketing strategy, and communication plans to engage a broader audience and raise awareness on climate action and sustainability-related jobs.

CISCO
Project Aim: Address the organizational challenge of staying competitive in a rapidly evolving technological landscape, identify emerging technologies within the next ten years, and design strategies to ensure that future IT talents and current employees at Cisco are equipped with the necessary skills and knowledge to adapt and thrive.

COMMEET
Project Aim: Develop a strategy for COMMEET that bridges the generational gap between its experienced members and younger generations, particularly Generation Z, by creating sustainable engagement models and communication strategies that secure the organization’s long-term relevance and impact.

Ecoact
Project Aim: Evaluate the business viability of climate and nature action by analyzing the financial impacts of sustainable finance policies, the importance of ESG performance, and successful case studies of companies undergoing sustainable transformations.

Atos
Project Aim: Analyze how various road users utilize traffic information to inform their travel decisions, enabling Rijkswaterstaat (RWS) to effectively communicate relevant updates and influence user behavior to prevent traffic congestion, while leveraging diverse data sources and a multidisciplinary team to align user needs with traffic management objectives.

Fashionclash
Project Aim: Reflect on and contextualize FASHIONCLASH’s extensive archive of images and projects by creating a sustainable, innovative, and interactive publication that not only showcases its methodology but also serves as a valuable resource for the broader community.

Gemeente Landgraaf
Project Aim: Develop a comprehensive Future Vision for Landgraaf in 2050 by analyzing how the municipality’s policy areas can concretely contribute to the central themes of People, Planet, Profit, and Organization, while also considering the societal impacts and necessary adjustments to ensure sustainable growth and livability in the region.

ITEM
Project Aim: Assess the cross-border impacts of policy changes, such as the revised Schengen Borders Code and national actions to reinstall internal border controls, by analyzing their effects on European border regions and contributing to an informed discussion on the legal and practical implications for cross-border integration.

LEADER Zuid-Limburg
Project Aim: Develop a toolkit that helps LEADER South Limburg project initiators effectively engage local communities, ensuring active and sustainable participation to enhance the success of rural development initiatives.

Lumiere
Project Aim: Create a tool for Lumière Cinema to measure the societal and cultural impact of its events, guiding strategic decisions and supporting funding requests.

Marres
Project Aim: Explore how sensory and embodied knowledge is utilized across various disciplines, what the role of the senses is in future work environments, and how sensory knowledge can be trained and integrated across fields.

Mondriaan
Project Aim: Develop yearly interventions for reducing drug and alcohol (ab)use among young people in Limburg by addressing peer pressure, promoting harm reduction, and building on previous research to influence demand and normalize healthier behaviors.

MUMC+ Centrum voor Thuisbeademing
Project Aim: Develop a strategy that promotes sustainable use of disposables in home mechanical ventilation (HMV) by reducing waste and costs, while maintaining healthcare quality and involving patients, suppliers, and care centers in sustainability efforts.

MUMC+ Reusable Linen
Project Aim: Explore the feasibility of replacing single-use surgical and isolation gowns at MUMC+ with reusable alternatives, ensuring sustainability without compromising hygiene and safety, while analyzing the logistics, costs, and long-term benefits of implementing reusable linens in healthcare operations.

Network Refugees & Education
Project Aim: Design a new educational and administrative pathway to improve access to education for refugees in South Limburg, addressing legal, social, and cultural challenges to create equal opportunities and support their integration into society.

Pharmaceutical Accountability Foundation
Project Aim: Support this foundation in the development of the Fair Pharma Cancer Scorecard by analyzing pharmaceutical companies’ practices in registering, marketing, and pricing essential cancer medicines in the Netherlands and Africa, using human rights criteria to address inequitable access.

Politie Limburg-LION
Project Aim: Develop a system for measuring and monitoring the social effects of interventions in the fight against subversive crime as part of the LION project, with the goal of reducing criminal networks, disrupting criminal activities, and increasing public trust and awareness in Limburg and the EU-region.
Sparke & Keane
Project Aim: Develop tools and templates for Sparke & Keane that analyze CSRD reports and support clients in adapting business models for sustainability, enabling impactful, sector-wide transformations.
